Brand Research: Apple’s Retail Store Market Strategy
We looked at the data on Apple’s retail store locations to share our perspective on their market strategy.
Brand Research: Building a Mass-Market Expansion Strategy like Chipotle
Fast casual brands rely on having highly convenient locations. We crunched the numbers on Chipotle 3,100+ US locations to see what other brands can learn about effective market selection & planning.
Brand Research: WeWork’s Urban Market Strategy
WeWork has built a real estate empire in high density urban markets. The business model, however, is deeply flawed. We looked at their business, location strategy, and alignment with industry trends to put data & analytics behind their story.
Brand Research: Costco’s Location Footprint & Market Strategy
Costco has 582 locations in the US. We pulled the data to map their geographic footprint, analyze their location strategy, and identify future growth opportunities for the business.
Brand Research: sweetgreen’s Market Planning & Strategy
What does an area have to look like to be successful when you sell $15 salads? We pulled the data on every sweetgreen location to figure out where they are today, what that area looks like, and how the brand can continue to grow moving forward. We found…
Brand Research: In-N-Out’s Expansion to the East Coast
In-N-Out Burger is a much beloved West Coast brand moving east. What does their current location profile say about what makes a successful market for them, and why did they choose the east coast base of Murfreesboro, TN?
Brand Research: Cava Mediterranean’s Market & Growth Strategy
Everything to know about the Mediterranean-inspired bowl company’s location profile and growth in just five minutes.
Brand Research: Peloton’s 6-Month Growth Strategy
A blend of analytics & strategy to assess Peloton’s growth and exit options as it goes through a 6-month window to prove their viability as an independent company.
